What does the term "SEO-friendly" mean?

Master the CIW Site Development Associate Exam with targeted study tools, including flashcards and multiple-choice questions. Each question comes with hints and explanations to ensure you're fully prepared for exam day confidence!

The term "SEO-friendly" refers to web design and content that adhere to best practices aimed at improving a website's visibility in search engine results. This involves various strategies and techniques that optimize a webpage so that search engines can easily index it, understand its relevance to users' queries, and rank it appropriately in search results.

Key practices include using relevant keywords naturally within the content, ensuring the website is mobile-friendly, optimizing loading speeds, utilizing proper heading structures, and creating accessible and informative titles and meta descriptions. By combining all these elements effectively, a website becomes more appealing not only to search engines but also to users, which can lead to increased traffic and engagement.

The other options, while they address related topics—such as maximizing website size, optimizing content for social media, and automating advertisement placement—do not capture the comprehensive nature of what makes a site "SEO-friendly." SEO specifically targets the factors that enhance a site's ranking in search engines, rather than just design or content meant for other purposes like social media or ad placement.

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